Adidas - Global Football Campaign: Unfollow

You can’t create anything new
by trying to be someone else


The greatest football player who ever lived. Lionel Messi. Challenges young athletes to create their own game by unfollowing him. 

Unfollow emulating him.
Unfollow idolizing him.
Unfollow trying to be him.

Create your own game.


Results




︎︎︎










        Back to Work    >