Born in a small Australian coal mining town, Josh has seen firsthand the plight of industries that fail to change.
Since then, he’s called 12 other “towns” home including Sydney, Hong Kong, Los Angeles and now, New York.
There he helped build and lead teams at some of the world’s most renowned agencies and consultancies.
As Creative Director at 72andSunny Los Angeles. Executive Creative Director of Mother New York. Founder of creative advisory, Frankie Jean Group, Chief Creative Officer of Crispin Porter Bogusky North America and most recently as Managing Director, Creative at GALE.
There, Josh and his teams have ignited change for some of the biggest businesses in the world.
He strategically repositioned sport as a creative expression by authoring Adidas’ global platform, “here to create.” Taking them from no.3 to no.2 in the US and beat Nike in China.
Made Google famous for more than just their Search product by partnering with Star Wars, Disney and JJ Abrams.
Got teens talking instead of typing to Google. A
campaign that put 72andSunny on Fast Company’s World’s 50 Most Innovative Companies.
Helped Instagram reintroduce themselves to the world and took down the burgeoning Snapchat upstart.
Restored people’s faith in humanity by relaunching the entire Tripadvisor brand and product with, “there’s good out there.”
And created Activision’s first in-house content studio. Breaking all kinds of Playstation and XBox store sales records in the process.
Over his career, Josh has helped his teams take home some big wins including:
AdAge Agency of the Year 2013.
Adweek Agency of the Year 2014.
And as Executive Creative Director, he helped Mother win Campaign’s Independent Agency of the Year 2019 title.
Personally, Josh has won +100 international marketing and advertising awards.
His work is exhibited in the permanent collection at MoMA New York.
And 2 x girl dad.
Finally, while Josh doesn’t know many things. That little old Australian coal mining town taught him one thing for certain.
All things change.
So he approaches his work the same way he tries to approach each day.
Keep your mind open.
Never be complacent.
And always be looking for new ways to grow.